GUY MEACOCK - Spear's Magazine

GUY MEACOCK

PRIME PURCHASE

GUY MEACOCK
City
London
Category
The Spear’s Indices
Company Size
UK

Top Five London Buying

For this big beast of the prime central London property sector, 2016 ‘felt like a play in two parts’. The straight-talking Prime Purchase director and London head says: ‘The year started with a note of optimism… the second half was a tragedy.’

Hikes in stamp duty coupled with the Brexit vote led to a considerable slowdown in transactions, but Meacock is upbeat, comforted by the knowledge that markets are cyclical. ‘What goes up must come down,’ he says.

With uncertainty still in the air, an increasing number of clients are seeking the advice of buying agents such as Meacock. ‘This is a good market for a buying agent,’ he admits, but
the consistently highly ranked former Spear’s award nominee really knows his stuff.

‘If you genuinely want to do something, you just need someone to open the doors,’ he says. ‘It’s all about arms-length analysis, thought-through, evidence-based advice, not just finger-in-the-air stuff.’ His advice: ‘Sit tight, wait for the right thing, be property-led, don’t be market-driven.’

Meacock, who has a strong client base in the Far East, acts for a select number of UHNWs from across the globe who are looking for the best prime central London has to offer.

‘We don’t deal in volume,’ says Meacock, who advises buyers from dollar-based currencies
to dive in.



 

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